Theoretical and Applied Economics
No. 2 / 2012 (567)
Globalism and Corporate Identity in the Post-crisis Economy
Bucharest Academy of Economic Studies
Silvia Elena IACOB
Bucharest Academy of Economic Studies
Abstract. The globalism of the post-crisis economy accentuates more and more the present risk and uncertainty condition. The normal corporate reactions in this situation can only arise starting from an “exploration” and understanding of the turbulence and chaos that manifest themselves increasingly clearly nowadays. The shift of the business environment towards what we could designate by the syntagm “the new normality” cannot marginalize the “communicational paradigm”. The latter is called to support the corporate identity and to assure the necessary framework for the construction of certain business scenarios and strategies meant to make the most of the capabilities of the modern organization.
Contents
Quantitative vs. Qualitative in the Romanian Fiscal Adjustment
Amplification Effects and Unconventional Monetary Policies
Theoretical considerations about implementation of IAS 41 in Romania
Migration and Tourism Demand
Current Research on Flexibilizing the Labor Market – first part –
Crisis: a Return to Rationality
Assessing the Sectoral Dynamics of Non-performing Loans: Signs from Financial and Real Economy
Globalism and Corporate Identity in the Post-crisis Economy
New Approaches for Monetary Policy
The Need of a New Economic Model