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Theoretical and Applied Economics
No. 9 / 2011 (562)

Tourism Competitiveness Index – An Empirical Analysis Romania vs. Bulgaria

Mihai CROITORU
Bucharest Academy of Economic Studies

Abstract. In the conditions of the current economic downturn, many specialists consider tourism as one of the sectors with the greatest potential to provide worldwide economic growth and development. A growing tourism sector can contribute effectively to employment, increase national income, and can also make a decisive mark on the balance of payments. Thus, tourism can be an important driving force for growth and prosperity, especially in emerging economies, being a key element in reducing poverty and regional disparities. Despite its contribution to economic growth, tourism sector development can be undermined by a series of economic and legislative barriers that can affect the competitiveness of this sector. In this context, the World Economic Forum proposes, via the Tourism Competitiveness Index (TCI), in addition to a methodology to identify key factors that contribute to increasing tourism competitiveness, tools for analysis and evaluation of these factors.

    In this context, this paper aims to analyze the underlying determinants of TCI from the perspective of two directly competing states, Romania and Bulgaria in order to highlight the effects of communication on the competitiveness of the tourism sector. The purpose of this analysis is to provide some answers, especially in terms of communication strategies, which may explain the completely different performances of the two national economies in the tourism sector.

Keywords: tourism; competitiveness; empirical analysis; communication strategies.

Contents

Novum Organum Oeconomicum
Marin Dinu
1

Corporate Governance in Emerging Economies: The Case of Romania

Niculae FELEAGĂ · Liliana FELEAGĂ · Voicu Dan DRAGOMIR · Adrian Doru BIGIOI

2

Banat-Crişana as Micro-destination – Elements of Tourism Image and Tourism Identity

Aurelia-Felicia STĂNCIOIU · Nicolae TEODORESCU · Anca-Daniela VLĂDOI · Codruţa BĂLTESCU · Marilena STOIAN

3

News in Competition Regulation in Romania. Institutional Consolidation of the Competition Council

Cornelia LEFTER · Oana OPREA (TEODORESCU)

4

Education and the Characteristics of Public Goods. Overlaps and Differences

Tatiana MOŞTEANU · Georgiana Camelia CREŢAN

5

The Remittance-GDP Relationship in the Liberalized Regime of Bangladesh: Cointegration and Innovation Accounting

Biru Paksha PAUL · Anupam DAS

6

Limiting Civil Liability in the Sphere of Business Auditing

Carmen COSTULEANU · Ionel BOSTAN · Emil HOROMNEA · Marcel COSTULEANU · Carmen CODREANU

7

Analysis of the Possibility to Organize the Management Accounting through the Target Costing (TC) Method in the Romanian Entities

Sorinel CĂPUŞNEANU · Sorin BRICIU

8

Enhancement of Cooperation and Communication between Universities and the Business Environment, Requirement for a Good Functioning of the Knowledge Triangle: Education, Research, Innovation

Laura DINDIRE · Mihaela ASANDEI · Cristina GĂNESCU

9

Predicting Bankruptcy in Pakistan

Abdul RASHID · Qaiser ABBAS

10

Analysis of the Correlation between GDP and the Final Consumption

Constantin ANGHELACHE

11

German SMEs Affected by the World Crisis

Roxana Gabriela HODOROGEL

12

Contributions to the Legislative Provisions Governing the Management of Waste Containing Asbestos in Romania and EU

Silvian IONESCU

13

Tourism Competitiveness Index – An Empirical Analysis Romania vs. Bulgaria

Mihai CROITORU

14

Socio-economic Models During the Period of Crisis

Elena MANOLESCU